Core web vitals: UX as a new SEO factor

On May 5, 2020, Google introduced a new program called Web Vitals, the goal of which is to measure performance indicators related to user experience (UX). Google also took advantage of the introduction of Web Vitals to announce that UX performance will be considered from 2021 as positioning factors in its natural referencing algorithm. What…

Seven tips for optimizing your Facebook page

Optimizing your Facebook page isn’t just for big companies. It is accessible to everyone and essential for any project leader. Many entrepreneurs get started on Facebook without exploiting the full potential of this network. Free Facebook pages allow you to share your news, products, events, photos, videos… with your community. Improving your Facebook page is…

Social Media: how to calculate the ROI of your strategy?

A question often torments companies: how to measure the ROI of their social media strategy? It is difficult to define a single calculation method to measure this value, as the possibilities are numerous. But above all, measuring ROI is based on an essential factor: your social media objective! Measuring the ROI of your social media…

How to start marketing social media for businesses

1. Project Preparing If you feel frustrated by the social media like many small business owners, take this advice: don’t try to do it at once. Take it one stage at first and note that it will take time most of all because the main thing is establishing relationships. Respond to the following questions before…

Open a website for your business

\ Today, all companies are interested in opening a website, selling online, promoting their activity, and presenting their product or service offers. The business owner who wants to open a website must first define the type of site he needs and then work on its design, including many steps to be carried out to Web…

Benefits of SEO

For any organization wishing to gain greater exposure on the internet, an optimized website is important. However, many companies do not invest in a natural referencing strategy. Yet, for a corporation, the benefits of SEO are numerous. 1. SEO brings visibility Today, most of the research to find a professional is done on the internet….

For Your Business, Why Use SEO?

A portion of SEM (marketing for search engines) is SEO (search engine optimization) or natural referencing. These are marketing practices that increase the search engine exposure of a B2B or B2C website and thereby enhance the engagement between search engines and internet users. A very important and defining position in the traffic of the websites…

Tiered Link Building. Link Building of Levels or Pyramidal

By now, we all know what Link Building is and how essential it is in our positioning strategy, but for those who do not know, I have prepared a Link Building guide of the strategy that are working best this year 2020 and will work in the next. Within the strategy of obtaining links, there…

Five tips to reach more customers through your website

One of the most common questions we get is, “How do I get more customers through my website?” There are five tips that together form the answer to this question. We explain this to you here The goal of the website In general, a successful website has several goals. For example, it can be an…

Website development: why trust a professional?

The website makes it much easier for businesses nowadays. Indeed, with a website, a company no longer has to make so much effort before asserting its visibility. As a result, it affects a large number of prospects at the same time. It is, therefore, a safe route for companies that want to increase their turnover….